Inglewood Market Analysis
Who’s moving in, what they spend, and where the existing businesses are being left out of the growth. The map before you make a move.
Wilson L. Holts III · Inglewood, California
I stayed. Now I make sure the people who built this city get a seat at what it’s becoming.
Inglewood High, Class of 2000. I use artificial intelligence to help local businesses get more customers and stop losing money to problems they’ve accepted as normal — and to help creatives build a brand that outlives whatever the algorithm is doing this year.
01 · The Proof
I made this one
for myself.
Thirty seconds. Every frame generated with AI, directed, cut and scored by me. No crew, no shoot day, no location fee — and I’ve spent the last six years as a location manager, so I know exactly what those cost.
A film like this used to mean a five-figure invoice and three weeks of calendar. That is genuinely over. This is the same process I run for clients, start to finish, and it’s the reason I can charge what I charge. I’m not describing what’s possible now. You’re watching it.
I can make one of these for you.
02 · What I Do
Four ways in.
One standard.
Different clients, different budgets, same rule: nothing leaves here that I wouldn’t put my own name on. Because my name is on it.
01
Small
Personal
Sentinel
Books
Small
Business
You kept this city running while it was being called a punch line. Now SoFi is here and the whole world wants in. I build the booking systems, review engines, and no-show fixes that make sure you’re standing when the crowd arrives.
Grow my business 02Personal
Brands
For creatives, artists, and anyone whose name is the business. Three ways to work together — a toolkit you run yourself, sessions where I coach you through it, or I build the whole brand for you.
Build my brand 03Sentinel
Studio
AI-assisted content that doesn’t look AI-assisted. Social campaigns, brand films, and commercial work built with Claude and Runway — at a fraction of what a production company charges, without looking like it.
See the reel 04Books
& Tools
Everything I’ve figured out about using AI on real problems — credit, stress, money, business — written down and priced so anybody can afford it. Buy it, download it, use it tonight.
Browse the shelf03 · Why Sentinel
“I graduated from Inglewood High in 2000. I watched this city get called a punch line. I stayed anyway. Now SoFi is here, the Forum is packed, and the whole world wants a piece of what we built. I’m here to make sure the barbers and restaurants and shop owners who kept this city alive get a seat at that table.”
Wilson L. Holts III · Founder
The Inglewood High School mascot is the Sentinel. A sentinel stands at the gate — watching, protecting what matters. There is no better word for this work, and it isn’t borrowed branding. It’s biographical.
Every billion-dollar company moving into this neighborhood arrived with professional tools, systems, and strategy. The businesses that were already here didn’t get any of that. That gap is the whole job.
Read the full story2000
Inglewood High
Class of — Sentinels
Class of — Sentinels
44
Years living in
this city
this city
5,000
Following the work
at @wilsonholts
at @wilsonholts
2027
Super Bowl LXI at SoFi,
in our backyard
in our backyard
04 · The Caliber of the Work
This is what
you get handed.
Not a slide deck. Real documents, built on verified data, that a business owner can act on the same day. Here’s a sample of what comes out of this office.
The No-Show System
A complete install for service businesses losing revenue to missed appointments — the reminders, the deposits, the scripts, and the tracker behind it.
Event Surge Playbook
Written for the 2026 World Cup, still running for Rams and Chargers game days, Super Bowl LXI, and whatever the Forum and Intuit Dome put on the calendar next.
Greenlight
A 51-page roadmap for building a film and television company from a standing start — real numbers, real odds, and the parts nobody puts in the pitch deck.
05 · Free Tools
Use them before
you ever pay me.
These run in your browser. No account, no card, nothing installed. If they help, you’ll know where to find me.
No-Show Cost Calculator
Enter your weekly no-shows and your average ticket. It shows you what walking out the door costs you over a year. Most owners are off by thousands.
Run the numbersClient Tracker Lite
A simple customer log that lives in your browser and never sends your data anywhere. Built from the same system I use to run my own client list.
Open the trackerContent Engine
Generates a month of social posts in your voice, for your business, in one pass. This one is AI-powered on my account, so it asks for an email first.
Get access
06 · The Sentinel Brief
One email. Real
One email. Real
things that work.
What I’m learning about using AI on actual business problems, what’s changing in Inglewood, and what I’m building next. No hype about AI for its own sake — you get enough of that everywhere else.